Blog

ALIBABA HAS A THIEF

What's in a design?  That which we call a uniform. They say that “imitation is the sincerest form of flattery”.  May be.  But someone (a company) stealing our idea (a uniform’s design) and then undercutting us on price is a whole other thing.   It’s –plain and simple – thievery.  Let me explain. It first came…
Read more

Strength in Softball’s Normalcy

STORY OF 1 STRIKING SOFTBALL SQUAD As we go about our daily lives --work, school, coaching, and so forth—we can be lulled into an almost false sense of security. Back in May of 2016, when, after 10 successful years at Zachary High in Louisiana, including a recent state title run, Leslie Effferson-Yellott accepted the head coaching…
Read more

FASTPITCH UNIFORMS: Style and Substance

In the beginning, there was…nothing. When we first started in the team sports business, now about 17 years ago, one of the hardest things to get a grip on was the prevailing styles of fastpitch softball uniforms. One reason was our complete lack of personal knowledge about the game as a whole (let alone its…
Read more

Power of a 2-Color Team Name

The best way to improve your team’s look I’ve been going on (and on) for the past few weeks about the enormous impact that sublimated uniforms can have in terms of aesthetic appeal.  They look great. This simply can not be denied.  In fact, one could argue that sublimated uniforms are on the verge of…
Read more